Book Referrals

Profit Impact of Business Intelligence

Profit Impact of Business Intelligence

by Steve and Nancy Williams

This couple has been working in business intelligence industry as consultants for a long time. They have been in the field and they are very bottom-line oriented. They get down to the specific process improvement examples and common mistakes with business intelligence programs implemented in many companies they have seen. It is a great read about business intelligence and beneficial to all business owners - regardless of what industry they are in.

How to Get Your Point Across in 30 Seconds or Less

How to Get Your Point Across in 30 Seconds or Less

by Milo Frank

Great book for communication. Invaluable for sales people but also applicable to anybody that needs effective communication.

Execution: The Discipline of Getting Things Done

Execution: The Discipline of Getting Things Done

by Larry Bossidy, Ram Charan, Charles Burck

This is a book about running your company - in any industry. The structure proposed is divided in three: people, strategy and operations. The authors are CEOs of really big companies and they have proven that they do not just talk - they walk as well.

Influence: The Psychology of Persuasion

Influence: The Psychology of Persuasion

by Robert B. Cialdini

This is a great book about human psychology. The author is a psychiatrist that is fascinated by the sales people's ability to manipulate him. So, he started working on the area of influence and how people get influenced. The most striking example is about a suicide cult. If you can sell joining a suicide cult, you can sell anything.

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